I work with organisations, institutions, and brands to craft stories that inform, endure, and resonate beyond the moment.

With over two decades of experience across journalism, editing, publishing, and visual storytelling, my approach to editorial work is grounded in clarity, cultural sensitivity, and narrative integrity. Whether shaping a long-form piece, curating a publication, or building a storytelling ecosystem, the emphasis is always on meaning over noise.

It is storytelling with intent.

Editorial & Content Creation

I create original, well-researched, and thoughtfully structured content across formats, including:

• Long-form articles and essays
• Editorial features and narrative reports
• Cultural, travel, and environment-led storytelling
• Thought leadership and reflective writing

Each piece is shaped to suit its platform while retaining a clear editorial voice.

Publishing & Editorial Projects

I work on end-to-end editorial projects for organisations and institutions, including:

• Coffee table books and commemorative volumes
• Institutional publications and brochures
• Curated anthologies and thematic collections
• Editorial planning, structuring, and copy refinement

These projects often involve close collaboration, archival research, interviews, and visual coordination.

Digital, Newsletters & Social Media Editorial

For digital platforms, I offer editorial guidance and creation that prioritises coherence and credibility over trends:

• Newsletter conception, writing, and curation
• Social media editorial strategy and storytelling
• Platform-specific content adapted from long-form work

The goal is consistency of voice across channels, not repetition.

Visual & Multimedia Storytelling

Where required, editorial work is supported by visual narratives, including:

• Photography-led storytelling
• Video and podcast content
• Multimedia editorial concepts

These elements are used to complement the story, not overwhelm it.

How I Work

My collaborations are selective and values-aligned. I work best with partners who value:

• Thoughtful storytelling
• Editorial rigour
• Cultural and contextual awareness
• Long-term impact over instant virality

Projects may be commissioned, collaborative, or institutional, depending on scope and intent.

Get in Touch

If you are interested in commissioning editorial work or discussing a publishing or storytelling project, you’re welcome to write in.

📩 Email: ambicagulati@gmail.com

All collaborations are discussed on a case-by-case basis.